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  • EVENTS

Severn Trent’s wild brush with influencers

A new activation by the water company seeks to reduce waste by changing how teenagers clean their teeth.

LATEST

Burnham’s media strategy needs to evolve, ex-No. 10 comms chiefs warn

Experts explain how Travelodge mishandled a reputational crisis

‘How should we tell staff they need to be in the office more often?’

Working within walls, intentional feeding and human gatekeepers… AI at Tenable

What’s the best way to communicate bad news?

‘Left me uneasy’ – Was the national emergency alert a comms misstep?

PEOPLE MOVES

Boeing comms pro leaves for Rolls-Royce role

Foreign Office comms chief joins consultancy

FTSE 100 engineering outfit confirms hire of new corporate comms exec

Standard Life plc elevates corporate affairs head

Welsh Sports Association hires policy and comms manager

IIED’s comms chief departs think tank for new role

Philip Morris Limited appoints new corporate affairs lead

Comms pro elected Mayor of Lewisham in historic win

Plan International UK hires ex-RSPCA media chief

News Media Association hires PA pro as CEO

Black and white cut out head and shoulders portrait of Theo Bamber on People Moves-style blue and red stripy background

NEWS & ANALYSIS

Ex-public affairs director turned politician shares lobbying tips

Virgin launches in-house campaign with Sir Mo Farah

Plaid Cymru reveals the comms behind its historic election victory

‘The conversation around the value we bring is existential for us’

Sky comms chief predicts ‘first social corporate affairs director’

The Peppa Pig story: ‘Don’t just buy attention, you’ve got to earn it’

Comms community supports National Trust in wake of ‘insulting’ coverage

Journalists slam AI-written press releases

Reform councillors in Ipswich ‘told not to engage’ with local media

How AI has enhanced the importance of traditional media

Photo of Zoe Vafadari at PRWeek Year Ahead event

OPINION

‘Global comms doesn’t need to mean centralisation’

‘Reputation management can’t just come from global HQ’

‘In this age of permanent crisis, internal comms is more vital than ever’

‘Lack of comms from Southampton FC let their fans down’

‘Don’t just communicate decisions – influence them’

‘To change anything in an organisation, you have to have a strong story to tell’

‘Pride Month is no longer the benchmark for LGBTQ+ comms support’

‘Traditional media is changing. We must do the same’

‘Strangely named Superstruct is a fascinating comms challenge’

‘In volatile times, we should neither mirror chaos nor pretend it’s not there’

LATEST FEATURE

Comms should come from the brain not the heart, argues ex-WHO comms chief

Professional practice needs to be informed by research into what works and what doesn’t, says a senior comms figure.

MORE FEATURES

‘We like to think of our partnership as a superpower’

‘I understand what our customers experience because I've lived it’

‘Anything you’re saying internally has the potential to be external’

‘How can we prevent comms fatigue when senior leaders keep asking for more?’

Business rates, bourbon and brews: The comms behind a U-turn

Comms can bridge the gap between the C-suite and staff when trust is lost

Spin doctors and the splinternet: Entering a new comms era

‘Our CEO won’t communicate internally with employees. What now?’

The utilities man who loves helping leaders and their teams to connect

Peter Chawke on In.Comms interview background

What’s it like doing comms for one of the world’s biggest sporting events?

Picture of Luca Casassa, communications director of the 2026 Olympic and Paralympic Games Organising Committee

HOT TOPICS

What are the golden comms rules for dealing with disease outbreaks?

Should your CEO be your main spokesperson?

Is internal comms getting harder?

Should comms teams ever be criticised in public?

Red big question image with Celine Richardson, Shalini Gupta , Sarah Waddington, Jon Sellors, Proffessor Ralph Tench and Kylie Taylor

Why is it so hard for comms professionals to get CEO roles?

What does the comms community want for Christmas?

How will the Budget affect comms professionals?

What is going on with comms recruitment?

Is it right to hand top comms jobs to journalists?

The big question logo, with pictures of Gabriela Weiss Clarke, head of communications, PRCA  Gavin Ellwood, executive chair at Ellwood Atfield 
Lindsay Williams, managing director, The Media Coach, and a former broadcast and financial journalist  Sarah Leembruggen, managing director of The Works Search  Alastair McCapra, chief executive, CIPR  Charlotte Bradshaw, founder, Bradshaw Search

RESEARCH & REPORTS

Trust in bosses at all-time low, warns new IC report

Over half of in-house pros looking to move job

Almost one fifth of employees skip internal comms due to ‘volume fatigue’

Credibility gap in internal comms despite high professional esteem

Pay and bonuses for in-house comms teams outpace agency counterparts

Bots and GenAI exerting a hidden influence on our opinions

Poor redundancy comms increase the flight risk of remaining staff

PR spending rises again as companies ‘hold their nerve’

Businesses ‘noticeably cautious’ with hiring in Q1, report finds

Comms leaders ‘AI laggards’ despite productivity gains

INTERNAL COMMS > ASK THE EXPERTS

HOW WE DO COMMS AT...

How we do comms at… The Social Hub

How we do comms at… RSM UK

How we do comms at… the Civil Aviation Authority (CAA)

How We Do Comms at style image with three images of planes and one of the CAA comms team

How we do comms at… KPMG International

How we do comms at… Six Nations Rugby

How we do comms at wrapped text around a signal tower with various six nations related photos

How we do comms at… AEG International

How we do comms at… Hearst UK

Black and white cutout of a 5G transmitter, "How we do Comms at Hearst" written in a circle, an some Hearst UK magazine covers

PRACTICAL GUIDES

How to… get the most out of Reddit

How to… ensure clarity for employees amid AI-driven lay-offs

How to get managers to effectively support internal comms strategies

How to photo with toolbox

How to create a newsletter that really engages employees

How to handle an Amazon-style internal crisis

How to photo with AWS sign and an axe

Protect your brand from the downsides of using AI in advertising

Black and white cut-out of hands holding out a sign saying AI

How to get more out of LinkedIn

Black and white cutout image of business handshake, with background featuring LinkedIn logos, business media and a woman's LinkedIn page

Turn comms from order taker to strategic partner

Pictures of people working in an office, plus in a boardroom, with a big cut-out picture of an old-fashioned compass in black and while, plus the words "How To..."

Use your senior leaders as strategic assets

'How to' written on a composite image of office workers walking behind a leader with London city buildings behind and geese following their leader in a flying skein, with full moon in background

Build a neuroinclusive workplace using internal comms

Office workers getting together in an office setting, providing support, overlaid with illustrations of a large red and blue reef knot, plus cogs and gears



PARTNER CONTENT

Winning GEO: The PR guide to AI search

1 December 2025

AI is rewriting search. Generative Engine Optimisation (GEO) puts PR in control – and The Romans’ Serpent shows you how

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